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View All PostsMonozukuri: The Art of Japanese Craftsmanship in Kiya's Knife-Making
Discover how Kiya transformed from samurai sword makers to master kitchen knife craftsmen through Monozukuri, the Japanese philosophy of meticulous craftsmanship and dedication to excellence.
Pre-product marketing: Don’t find customers for your products, find products for your customers
In simple terms, pre-product marketing is the art of building buzz, creating demand, and cultivating a community around your product or service before it's officially launched. It's about laying the groundwork for success, ensuring that when you do launch, you're not shouting into the void, but speaking to an eager, engaged audience.
Mastering Multiple Roles in Lean Business
For solo entrepreneurs, wearing-many-hats isn't just a catchy phrase—it's a daily reality. It means being the CEO, the intern, and everything in between. One moment you're crafting a marketing strategy, the next you're troubleshooting a technical issue. This constant role-switching demands adaptability, quick thinking, and a diverse skill set. But it's not about doing everything yourself forever; it's about understanding each aspect of your business intimately so you can make informed decisions as you grow.
Vượt qua thói quen trì hoãn bằng quy tắc 2 phút
Trì hoãn là vấn đề phổ biến gây lãng phí thời gian và cơ hội. "Quy tắc 2 phút" là giải pháp: nếu công việc mất ít hơn 2 phút, làm ngay; nếu không, chia nhỏ nó ra. Đơn giản nhưng hiệu quả, quy tắc này giúp vượt qua rào cản tâm lý và đưa bạn gần hơn với mục tiêu. Thử nghiệm nó và khám phá sự thay đổi!