Back to Blog
Posts in business
Pre-product marketing: Don't find customers for your products, find products for your customers
In simple terms, pre-product marketing is the art of building buzz, creating demand, and cultivating a community around your product or service before it's officially launched. It's about laying the groundwork for success, ensuring that when you do launch, you're not shouting into the void, but speaking to an eager, engaged audience.
The Entrepreneur's Guide to Wearing Multiple Hats: How Successful Founders Like Arianna Huffington Master Different Roles
Discover how successful entrepreneurs like Arianna Huffington juggle multiple roles in lean startups. Learn actionable strategies to efficiently manage diverse responsibilities, prioritize effectively, and leverage your adaptability as a competitive advantage.